I’m a big fan of Garrison Keillor and his radio show “Prairie Home Companion.” What is it that makes his listeners so loyal? Ask any of his 19,370 fans on Facebook and I bet they will agree it’s his mastery of story telling.
Some of the smartest ad campaigns have learned this lesson well. What dad can’t relate to Subaru’s “Baby Driver,” a story about the moment their “baby” drives the first time. Another favorite is an ad where Mark asks his girlfriend for a second chance using Google Chrome. Talk about viral marketing, this ad has gotten over 408,000 hits on YouTube since it first ran on TV. (if you haven’t seen it take a look...
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Perfection Is Not Attainable
“Perfection is not attainable, but if we chase perfection we can catch excellence.” - Vince Lombardi
This year I am embracing excellence and rejecting the concept of perfection. The most interesting people I know have imperfections, and I never thought I wanted to be perfect. Now ask me if I try to be perfect anyway? Like many people there is a dichotomy between theory and practice. When I make a mistake or fail at something, I do a first rate job of berating myself (just ask my husband who’s been woken at 3 am to hear my tales of woe!).
That’s why I love this Vince Lombardi quote and plan to take it to heart.
What is the difference between excellence and perfection? According to Christine Casey, a leadership coach and blogger:
:: Excellence is willing to be wrong. Perfection is being right.
:: Excellence is spontaneous. Perfection is control.
:: Excellence is accepting. Perfection is judgment.
:: Excellence is flowing. Perfection is pressure.
To sum it up, excellence is an attainable and healthy goal for each of us to pursue.





