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You need the experience and drive of The Byne Group. We provide our clients with an integrated approach of innovative marketing solutions across multiple mediums and disciplines – digital, advertising, design, social media, and branding. Our “one stop shop” approach allows us to provide a wide range of evolving solutions that build a superior brand-to-customer relationship that yields tangible results and respects your budget. Our research driven strategic approach to the creative process enables us to create and deliver successful campaigns that consistently meet our clients’ communications objectives.

new + noteworthy

  • Catholic Community Services of Rockland
  • Dominican College : 2010-2011 Annual Report
  • The Campaign for Nyack Hospital

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Awards

6.08.11
2011 : Big W Awards
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blog

February 1, 2012
Perfection Is Not Attainable

“Perfection is not attainable, but if we chase perfection we can catch excellence.” - Vince Lombardi

This year I am embracing excellence and rejecting the concept of perfection. The most interesting people I know have imperfections, and I never thought I wanted to be perfect. Now ask me if I try to be perfect anyway? Like many people there is a dichotomy between theory and practice. When I make a mistake or fail at something, I do a first rate job of berating myself (just ask my husband who’s been woken at 3 am to hear my tales of woe!).
 
That’s why I love this Vince Lombardi quote and plan to take it to heart.

What is the difference between excellence and perfection? According to...

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